AI Insights · Timothy · April 2024
Top 5 Social Apps in Sweden for Q1 2024
In Q1 2024, the top social apps in Sweden showed varied trends in downloads, revenue, and active users. Here's a closer look at their performance.
In the first quarter of 2024, the top social apps in Sweden displayed diverse trends across downloads, revenue, and active users. Data from Sensor Tower provides insights into the performance of TikTok, Threads, Instagram, Facebook, and Bigo Live - Live Streaming App.
TikTok demonstrated a strong revenue performance with a notable peak of approximately $533K in the week of March 4. Weekly downloads saw a slight downward trend, starting at 16.7K at the beginning of January and ending at around 13K by the end of March. Active users fluctuated but remained above 2.7M throughout the quarter, peaking at 3M in the first week of January.
Threads showed a steady increase in active users, starting at 111.8K in early January and reaching 210.6K by the end of March. Weekly downloads varied, with a significant rise to 32.7K in the week of March 18, closing the quarter with 25.7K downloads.
Instagram experienced stable active user numbers, hovering around 2.8M throughout the quarter. Revenue saw minor fluctuations, peaking at $35.7K in the second week of January. Downloads were consistent, ending the quarter with approximately 10.6K weekly downloads.
Facebook had a consistent active user base, averaging around 2.5M. Revenue peaked at $20.8K in the second week of January, while downloads increased significantly to 17.5K by the week of March 4, maintaining a steady rate thereafter.
Bigo Live - Live Streaming App saw a peak in revenue of $28.9K in the last week of January, with a slight decline towards the end of the quarter. Weekly downloads were stable, averaging around 2K, while active users remained consistent, fluctuating around 18.5K.
For more detailed insights, visit Sensor Tower.